Smart Ad Scheduling Features | AdMaster Radio & Television Broadcast Traffic Software

Smart Ad Scheduling: Let AdMaster Do the Work

Discover how AdMaster’s intelligent scheduling saves you hours and makes your ad placements more effective. No more manual headaches.

The Core Idea - Scheduling Made Easy

Imagine creating perfect ad schedules without the usual stress and long hours. That's what AdMaster’s scheduling does for your station.

It’s like having an expert assistant who automatically finds the best slots for every ad, every day. You set the rules, and AdMaster handles the complex details.

Find out more: The Power Behind Your Perfect Schedule
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The Power Behind Your Perfect Schedule

At the heart of AdMaster is a smart algorithm - the 'brain' that does the heavy lifting. It thinks about more than 30 factors to create the best possible schedule.

The Power of AdMaster Schedule

Always Up-to-Date (Dynamic Recalculation)

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Every time you add a new ad campaign or change an existing one, AdMaster’s algorithm instantly re-plans your ad schedule for roughly the next 10 days.

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This means new ads fit in perfectly, and all your campaigns get the best available slots. It’s always optimizing for you.

Goodbye, Manual Changes!

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Because the algorithm is so smart, you’ll rarely need to manually adjust the ad logs. What used to take hours of tweaking now happens in seconds.

Fairness for All Advertisers

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AdMaster ensures every client gets fair treatment. It doesn’t just place ads on a 'first-come, first-served' basis. Instead, it finds the optimal balance for everyone, improving quality of service.

Smart for Station Networks Too

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For station networks, AdMaster offers advanced options. For example, add a campaign on one station, and the algorithm can automatically adjust ad break durations across your entire network to keep everything synchronized.

Flexible Campaign Tools You’ll Love

Create Any Campaign You Can Imagine - Fast and Easy

Campaign Segments: Total Control

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Organize your ad campaigns with unlimited 'segments'. Think of a segment as a part of your campaign with its own specific rules. For simple, common campaigns (like running ads for a few months, 5 times a day between 7 AM and 7 PM) setup takes less than two minutes.

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For each segment, you can set:
> When it airs (e.g., mornings for a week, weekends for a month, evenings on Fridays)
> How often ads play (e.g., 3 times in 5 hours interval)
> Which specific ad spots (audio/video files) to use for that segment

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Segments can overlap in time. Ads from different segments won’t cancel each other out - they can play as planned, giving you maximum flexibility.

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Save complex segments as templates to use them again quickly, or easily create new ones for simpler needs.

Variable Scheduling: Keep Your Audience Engaged

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A clever way to keep your ad breaks fresh! You define a period of the day (a 'daypart,' like 'morning drive 7-10 AM') and tell AdMaster how many times you want an ad to play within that period.

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Then, AdMaster’s algorithm intelligently picks different combinations of hours and ad breaks within that daypart each day. Your listeners won’t hear ads in the exact same place all the time.

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Spots are spread out evenly, making your ads more effective. You still control the rules, but AdMaster adds the smart variation.

More Than Just Placement - Added Intelligence

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AdMaster automatically helps to keep ads from the same type of business (e.g., two car dealerships) and recorded by the same performers from playing too close together. The small details like these meake a big difference.

The Benefits: What This Means For You

Smart Scheduling = Real Results = More Time for Sales and Content Creation

Save Countless Hours:

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Spend less time building and fixing traffic logs (especially with fast setup for simple campaigns!), and more time on sales or creating great content.

Boost Ad Effectiveness:

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Smarter, varied placements mean ads are more likely to be heard by engaged listeners.

Happier Clients:

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Provide fair, high-quality scheduling for all your advertisers.

Fewer Errors:

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Automation reduces the chance of mistakes in your ad logs.

Peace of Mind:

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Trust that your ad scheduling is optimized and reliable, day in and day out.

AdMaster | The benefits

Ready for Smarter Scheduling?

Get a real feel for how AdMaster works. Discover the features that will simplify your workflow, optimize your ad placements, and boost your station's revenue.

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Test AdMaster's smart scheduling yourself, free for 60 days, no strings attached. See the benefits firsthand.

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How AdMaster Integrates

Learn how AdMaster connects with your playout software. It's a quick and simple one-time setup.

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Scheduling is just the beginning. Discover all the tools AdMaster offers to help your station thrive.